Loubane is a digital marketing agency in Montreal that helps businesses, merchants and professionals turn ad spending into real leads, calls and sales. We plan, build and manage Google Ads and social media campaigns, design the landing pages those campaigns send people to, and set up conversion tracking so you can see what each dollar is doing. For publishers and content sites, we also handle AdSense and affiliate monetization.

Paid advertising works best when it is connected to everything else: a fast website, clear offers, accurate tracking and a solid organic presence. That is why our digital marketing work sits alongside our SEO services and website development, instead of being treated as a separate silo.

What our digital marketing service includes

Google Ads management

• Account setup or audit of your existing Google Ads account
• Keyword research based on how your customers actually search, in English, French or both
• Search campaigns with tightly grouped ad groups and relevant ad copy
• Location targeting for Montreal, specific regions of Quebec, or all of Canada
• Negative keyword lists to cut wasted clicks
• Assets (sitelinks, callouts, call assets) to make ads more useful
• Performance Max, Display or YouTube campaigns when they suit your goals
• Ongoing bid, budget and search-term reviews

Social media advertising (Meta ads)

• Facebook and Instagram campaigns for awareness, traffic, leads or sales
• Audience planning: location, interests, website visitors and customer lists
• Ad creative guidance and copywriting adapted to each audience and language
• Retargeting of people who visited your site but did not convert

Landing pages

• Dedicated pages built for one offer and one action
• Clear headlines that match the ad the visitor clicked
• Short, mobile-friendly forms and click-to-call buttons
• Fast loading on phones, since most ad clicks come from mobile
• Bilingual versions for Quebec audiences when needed

Conversion tracking and reporting

• Google tag and Google Analytics 4 setup
• Conversion actions for form submissions, calls, purchases and other key actions
• Meta Pixel and server-side event setup where appropriate
• E-commerce tracking for WooCommerce and Shopify stores
• Plain-language reports showing cost, conversions and cost per result

AdSense and affiliate monetization for content sites

• Preparing content sites for AdSense review: useful content, clear navigation, required pages such as privacy policy and contact
• Ad placement that balances revenue with readability and page speed
• Affiliate program integration and clear disclosure of affiliate links
• Content planning that matches high-intent topics to relevant offers

Our process

1. Discovery call. We discuss your business, your customers, your current marketing and what a good result looks like for you: calls, bookings, quote requests, online sales or ad revenue.
2. Audit and research. We review your website, any existing ad accounts and tracking, and research the keywords and audiences that fit your market.
3. Tracking first. Before spending on ads, we make sure conversions are measured correctly. Without reliable tracking, optimization is guesswork.
4. Landing pages and campaigns. We build or improve the pages ads will point to, then set up campaigns with structure, copy and targeting aligned with your goals.
5. Launch and monitor. In the first weeks we watch search terms, costs and early results closely and adjust quickly.
6. Optimize and report. We refine keywords, audiences, ads and pages over time and share regular reports with clear recommendations.

Why work with Loubane

• Montreal-based. Our office is at 3333 Cavendish Blvd in Montreal, and we understand the local market, including its bilingual audience.
• Ads and websites under one roof. We design and develop WordPress websites, WooCommerce and Shopify stores, and landing pages, so we can fix the page and not just the ad.
• Multilingual campaigns. We work in English, French, Spanish and Arabic, which helps when your customers do not all speak the same language.
• Connected to SEO. Paid and organic search share keyword data. What we learn in Google Ads can inform your content strategy, and the reverse.
• Honest expectations. We do not promise specific rankings or results. We set measurable goals, track them and tell you what is working and what is not.

Who this service is for

• Local service businesses such as contractors, clinics, salons and professional firms that need calls and bookings from people nearby. Paid ads pair well with local SEO and Google Business Profile work.
• Online stores that want to drive product sales with search and shopping campaigns, supported by accurate e-commerce tracking.
• New businesses that need visibility quickly while their organic rankings are still being built.
• Content site owners and publishers who want to earn revenue through AdSense or affiliate programs without hurting the reader experience.
• Businesses across Quebec and Canada that want campaigns targeted by region and language.

If you are not sure whether paid ads or organic search is the better starting point, our article on Google Ads vs SEO in Canada walks through the trade-offs.

Privacy and tracking in Quebec

Conversion tracking relies on tags, pixels and sometimes cookies. In Quebec, privacy rules for businesses have become stricter in recent years, and websites that collect personal information or use tracking technologies should be transparent about it. We set up tracking with that in mind and can help you add a clear privacy policy and consent tools. For more detail, see our Quebec Law 25 website privacy checklist. For specific legal questions, we recommend speaking with a lawyer.

Related services

• Website design and development for a site that converts the traffic you pay for
• E-commerce stores on WooCommerce and Shopify
• Website maintenance and speed optimization to keep landing pages fast and secure

Frequently asked questions

How much should I spend on Google Ads?

It depends on your industry, your location targeting and how competitive your keywords are. We review your market and goals first, then recommend a starting budget you are comfortable with and adjust it based on results. You pay Google directly for ad clicks, and the budget always stays under your control.

How quickly will I see results from paid ads?

Ads can start showing as soon as campaigns are approved, so traffic usually begins quickly. Getting to a stable, efficient cost per lead or sale takes testing and adjustment over the first weeks and months. We share what we learn along the way.

Do I need a new website to run ads?

Not always. If your current site is fast, clear and mobile-friendly, we can point ads to it. Often, a dedicated landing page converts better than a general homepage, and we can build one without redesigning your whole site.

Can you run ads in both English and French?

Yes. For Montreal and the rest of Quebec, we often run separate English and French campaigns with matching landing pages, so each audience sees ads and pages in their own language. We can also work in Spanish and Arabic.

Can you help my blog earn money with AdSense?

Yes. We review your site against common AdSense requirements, improve content and navigation, and set up ad placements that respect readability and speed. Approval and earnings are decided by Google and depend on your traffic and content, so we cannot guarantee them.

Let’s plan your next campaign

Ready to get more from your advertising budget? Contact Loubane to talk about your goals, or call or WhatsApp us at 438-933-7601, Monday to Friday, 9:00 AM to 5:00 PM.