Great design gets attention, but words are what convince people to call you. Loubane offers SEO copywriting and website content writing for businesses in Montreal, Quebec and across Canada. We write clear, helpful content in English and French that answers your customers’ questions, reflects your expertise and helps your pages rank on Google for the searches that matter to your business.
Many business websites struggle not because of their design, but because their content is thin, vague or written only for the owner rather than the customer. Search engines reward pages that genuinely help people. Visitors reward pages that are easy to read and get to the point. Good SEO copywriting does both at the same time.
What’s included in our content writing service
- Keyword research to find the terms your customers actually search for, including local searches in Montreal and Quebec.
- Website page copy: homepage, about, service pages, location pages and contact pages written to inform and convert.
- Service page writing that explains what you do, who it is for, how it works and why people should choose you.
- Blog articles and guides that answer common questions and attract visitors who are researching before they buy.
- Product and category descriptions for WooCommerce and Shopify stores.
- Landing page copy focused on a single offer and call to action.
- On-page SEO: page titles, meta descriptions, headings, internal links and image alt text.
- Content updates: rewriting or expanding existing pages that are outdated or underperforming.
- Bilingual and multilingual content in English and French, with Spanish and Arabic available.
Our content writing process
- Discovery. We learn about your business, your services, your customers and the tone you want, whether friendly, professional or somewhere in between.
- Research. We identify the keywords and questions your audience searches for and look at what currently ranks for them.
- Content plan. We propose the pages or articles to write, the main keyword for each and how they link together.
- Writing. We write each piece in plain, natural language, structured with useful headings and lists so it is easy to scan.
- Review. You check the content for accuracy and tone, and we revise based on your feedback. You know your business best, so your input matters.
- Publishing and optimization. If you wish, we publish the content on your WordPress or Shopify site with proper formatting, metadata and internal links.
Content written for people first, Google second
We do not stuff keywords or publish filler to hit a word count. Google’s guidelines favour helpful, original content that demonstrates real experience and expertise, and that is also what your customers want. We focus on:
- Answering real questions your customers ask before buying.
- Being specific about your services, your process and the areas you serve.
- Readability: short paragraphs, clear headings and simple language.
- Accuracy: no invented statistics, fake reviews or promises you cannot keep.
- Clear next steps so readers know how to contact you.
Content is one of the pillars of search visibility. To learn how it fits with technical and local optimization, see our SEO services and our local SEO page.
Who our copywriting service is for
- Businesses launching a new website who need professional copy rather than placeholder text; we often work alongside our website design team.
- Companies with thin or outdated content that is not ranking or converting.
- Businesses planning a website redesign and wanting to improve their content at the same time.
- Online stores that need unique product and category descriptions instead of manufacturer copy.
- Quebec businesses that need quality French content alongside English.
- Busy owners who know their trade but do not have time to write.
Why choose Loubane for SEO copywriting
Writers who understand SEO and web design
Because we also build websites and manage SEO, we write content that fits the page layout, supports your search strategy and leads visitors toward contacting you.
English, French, Spanish and Arabic
We write content for Montreal’s diverse audience. For Quebec businesses, French content deserves proper attention; our article on Quebec French language rules for business websites explains why. We can also support full multilingual websites.
Local knowledge
We are based in Montreal and understand how local customers search, which neighbourhoods and cities matter, and how to write location content that sounds natural rather than forced.
Transparent and collaborative
You review everything before it goes live. We explain our recommendations in plain language and never publish content you have not approved.
Frequently asked questions
What is SEO copywriting?
SEO copywriting is writing web content that is useful and persuasive for readers while also being structured so search engines understand what the page is about. It combines keyword research, clear structure and good writing.
Do you write in French as well as English?
Yes. We write in English and French, and we also offer Spanish and Arabic content for businesses serving those communities.
How long should a web page or blog article be?
There is no perfect length. A page should be long enough to fully answer the visitor’s question and no longer. Service pages and guides are often more detailed, while contact or simple pages can be short.
Can you rewrite my existing website content?
Yes. We can audit your current pages, identify which ones need updating and rewrite them to be clearer, more complete and better optimized.
Can you guarantee first-page rankings?
No honest agency can guarantee rankings, because Google decides them based on many factors. What we can do is create high-quality, well-optimized content that gives your pages a real chance to compete. You can also browse our FAQs for more answers.
Let’s write content that works
Ready for website content that speaks to your customers and helps you get found? Tell us what you need through our contact page, or call or WhatsApp Loubane at 438-933-7601, Monday to Friday, 9:00 AM to 5:00 PM. We will discuss your goals and suggest a content plan for your business.